EZULWINI – Sharma House became the centre of high-level business activity on Wednesday evening as Eswatini officially launched its inaugural Investment Conference with a gala dinner attended by key government officials, investors, and international partners.
Held under the banner “Unlocking Eswatini’s Investment Potential,” the event brought together decision-makers from across the economic spectrum, including Prime Minister Russell Mmiso Dlamini, cabinet ministers, and executives from the private sector. The gathering aimed to create momentum for transformative investments in the country.
Eswatini Investment Promotion Authority (EIPA) CEO Sibani Mngomezulu addressed guests with a clear message: Eswatini is ready to compete on a continental stage. Citing the African Continental Free Trade Area (AfCFTA) framework, Mngomezulu referenced a USD 150 billion investment opportunity across Africa and positioned Eswatini as a prime destination. 
He pointed to sectors such as pharmaceuticals, automotive, agro-processing, infrastructure, and renewable energy as areas ripe for foreign direct investment. Mngomezulu also called attention to the role of the Royal Science and Technology Park (RSTP) in supporting innovation and providing ready-to-use infrastructure for investors.
Multinational companies already operating in the kingdom were used as evidence of Eswatini’s appeal. Brands like Coca-Cola and Kellogg’s have established a presence, and Mngomezulu said many are planning expansion, a signal of growing investor confidence.
To further boost its attractiveness, Eswatini is offering a range of investment incentives. These include:
- A 10-year corporate tax concession for approved development projects
- Tax exemptions on dividends
- Subsidised plug-and-play factory spaces
- Free access to machinery and equipment
- Tax rebates on raw materials
- Special Development Zones with additional benefits
Business Eswatini CEO Nathi Dlamini also addressed the audience, calling for greater investment in youth skills development through Technical and Vocational Education and Training (TVET) and advocating for a shift toward a green economy.
As the night unfolded, local artist Judah serenaded guests, offering a relaxed yet inspiring ambiance that matched the evening’s theme of opportunity and progress.
The Eswatini Investment Conference continues through May 15 with exhibitions, panel discussions, and networking forums expected to generate high-impact deals and strategic partnerships.
