Eswatini’s tourism sector is gearing up for the Easter season with the launch of the #UnwrapYourEasterAdventure campaign, an initiative designed to boost local and international travel to the Kingdom. Minister of Tourism and Environmental Affairs, Jane Mkhonta-Simelane, officially introduced the campaign yesterday morning, calling on visitors to explore the country’s rich cultural and natural attractions.
Organized by the Eswatini Tourism Authority (ETA) with support from HOTAES and industry leaders, the campaign aims to promote domestic tourism while drawing regional and international travelers to the Kingdom’s lesser-known destinations.
The launch event at Mountain View Hotel brought together key tourism stakeholders, including Acting CEO Chunky Mdluli Dlamini, government officials, and social media influencers. 
Photo: by Eswatini Tourism Authority
Photo: by Eswatini Tourism Authority
Photo: by Eswatini Tourism Authority
